Search Engine Optimization (also known as SEO) is an online marketing strategy that, when done well, will increase your website’s *free* traffic from search engines. It involves a diverse set of tactics that focus on improving your website’s user experience, as well as boosting your website’s credibility. Learn More »

Pay-Per Click Advertising (also known as PPC) is a strategy for getting traffic from the search engines by paying for it. It involves creating ads for your products and services, then pairing them with relevant keywords. Since you pay for every click, it also involves improving the rate at which your visitors become leads or customers. Learn More »

Local Search (also known as Local SEO) is a set of strategies that increase your business’s prominence on search engines when people search for local services. It involves optimizing your business profile across the web and getting customers to rate & review your business. Learn More »